Webinars

Mark Rauterkus

07/07/2025

Potential

These are ideas and potential webinar topics for the future. 

Webinar 1: Tech-Smart Coaching: Automate the Work, Focus on the Swim

Agenda:

  1. Welcome & Framing the Problem – Why coaches are overwhelmed by admin tasks

  2. Overview of Automation in Sports – Examples that save hours every week

  3. Live Demo – Automating swimmer onboarding, meet reminders, and parent comms

  4. Results from the Field – Early user success stories

  5. Q&A / Coach Spotlight – Live guest coach discussion

  6. Call to Action – Download the Coach's Automation Blueprint

Email Invitation:

Subject: Save Time, Coach Smarter – Join Our Free Webinar

Body:
You're invited to an exclusive webinar designed for coaches and program directors who are ready to work smarter, not harder.

Topic: Tech-Smart Coaching: Automate the Work, Focus on the Swim
Date/Time: [Insert Date and Time]
Location: Online (link provided upon registration)

In this 45-minute session, you’ll learn how to cut hours from your weekly workflow using automation tools tailored for sports programs. We’ll demo real solutions used by early adopters and share proven strategies that let you spend more time coaching—and less time chasing paperwork.

Spots are limited. Reserve your seat now.

[Register Now Button or Link]

Webinar 2: Connected Coaching: Messaging That Builds Trust with Parents and Teams

Agenda:

  1. Opening Poll – How confident are you in your current messaging system?

  2. Understanding the Gap – Where youth program communication breaks down

  3. Feature Focus – How the Guardian Message Utility keeps adults informed

  4. Compliance and Trust – Why safe messaging matters

  5. Workflow Demo – Creating a transparent communication funnel

  6. Q&A and Early Sign-Up Incentive

Email Invitation:

Subject: Keep Parents in the Loop, Build Trust Instantly

Body:
Miscommunication is one of the biggest risks in youth sports. Join us for a focused webinar on how to safeguard and simplify messaging in your program.

Topic: Connected Coaching: Messaging That Builds Trust
Date/Time: [Insert Date and Time]
Location: Online (link provided upon registration)

We’ll show you how to ensure every message to a youth athlete is also sent to their guardian—automatically. It’s a simple solution that builds trust and keeps your program aligned with best practices in safety and transparency.

Secure your spot today.

[Register Now Button or Link]

Webinar 3: The Digital Director: How to Run a Swim Program Like a Pro

Agenda:

  1. What Is a Digital Director? – Running your swim business with modern tools

  2. Core Features Tour – CRM, event registration, reports

  3. Real Use Case – End-to-end system setup

  4. Monetizing and Scaling – Streamline and grow your brand

  5. Panel Mini-Chat – Guest insight from a team leader

  6. Bonus – SOP starter kit for attendees

Email Invitation:

Subject: Run Your Swim Program Like a Pro – Learn How

Body:
If you manage a team, club, or league, this free webinar is for you.

Topic: The Digital Director: How to Run a Swim Program Like a Pro
Date/Time: [Insert Date and Time]
Location: Online (link provided upon registration)

We’ll walk through tools that turn a busy swim club into a streamlined, data-driven operation. From automated forms to custom reporting, you’ll learn how to bring your backend systems into the modern age—and spend more time on deck where it counts.

Get ready to lead like a pro.

[Register Now Button or Link]

Webinar 4: From Pool Deck to Inbox: Winning the Communication Game

Agenda:

  1. The Communication Crisis – Missed emails, confused parents

  2. What Families Really Want – Clarity, timing, and respect

  3. LAP.red Toolkit Demo – Email series, SMS updates, weekly digests

  4. Best Practices – Tone, timing, and message cadence

  5. Mini-Workshop – Build your own campaign

  6. Downloadable Resources – Campaign starter kit

Email Invitation:

Subject: Get Messages Heard, Not Ignored – Join Our Webinar

Body:
Coaches are great at motivating athletes—but team communication can still fall apart.

Topic: From Pool Deck to Inbox: Winning the Communication Game
Date/Time: [Insert Date and Time]
Location: Online (link provided upon registration)

This practical webinar will teach you how to keep parents, swimmers, and staff informed with ease. We’ll show real tools to create high-impact messaging workflows—plus tips on when, what, and how to say it.

Register today and get a free campaign starter kit.

[Register Now Button or Link]

Webinar 5: Data-Driven Coaching: Unlocking Athlete Progress with Custom Objects

Agenda:

  1. The Problem – Data is everywhere, but hard to use

  2. What Are Custom Objects? – A simple breakdown

  3. Use Cases – Tracking goals, attendance, skills, results

  4. Trigger-Based Coaching – Alerts and interventions

  5. Build It Live – Demo a real data object

  6. Resource Giveaway – Template pack for attendees

Email Invitation:

Subject: Want Better Athlete Tracking? Learn the Tech Behind the Trends

Body:
This isn’t just another coaching tool—it’s a way to actually see progress, set better goals, and automate the hard parts.

Topic: Data-Driven Coaching: Unlocking Athlete Progress
Date/Time: [Insert Date and Time]
Location: Online (link provided upon registration)

Discover how Custom Objects in LAP.red help you manage and analyze athlete data in a more personalized, actionable way. We’ll show examples, build a model live, and give you free templates to use in your own program.

Make your data work for you.

[Register Now Button or Link]


Written by Mark Rauterkus

Tech Director and developer of the podcast, Heavy Or Not, The OG Swim Guide at https://HON.LAP.red


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