“Leads” and Research for Partnerships, Sponsors, Joint Ventures, and wider access to participants

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11/05/2024

Minding our Nonprofit Business in terms of LEADS, Contacts, Customers, Clients, Participants

The work of nonprofit and that of a for-profit business is different in terms of outreach. 

  • A business needs customers and sales.

Meanwhile a nonprofit perspective can treat those words as cringe-worthy concepts. 

Replacement words.

  • Participants
  • Prospects
  • Stakeholders
  • Constituents
  • Interested parties
  • Advocates
  • Potential Partners
  • Would-be Team Members
  • Rookie Campers
  • Recruits
  • Sponsors

Instead of "sales," those in the nonprofit realm need to have focused acts of:

  • Outreach
  • Development
  • Engagement
  • Community building
  • Partnership cultivation
  • Resource development
  • Fundraising
  • Mission advancement

Instead of "customers", successful programs can lean upon:

  • Beneficiaries
  • Program participants
  • Community members
  • Clients
  • People/individuals we serve
  • Constituents
  • Partners
  • Stakeholders
  • Service recipients

Additional business terms to reframe:

  • "Market" → Community or service area
  • "Products" → Programs, services, or initiatives
  • "Marketing" → Community outreach or awareness building
  • "ROI" → Social impact or community benefit
  • "Bottom line" → Mission impact or social return
  • "Profit" → Surplus or sustainability

Video Demonstration of an AI system that seeks to obtain leads for a business -- but can also build outreach for prospects and partnerships for nonprofits.

Video length: 11-minutes, 15-seconds.

Objection:

Someone might say, just ask another AI took, one that is more, "off-the-shelf" to do that. Well, consider this outcome.

Asking Claude 3.5 Sonnet about leads is nearly fruitless

Prompt:

In Western PA there is a Remake Learning Network funded by the Grable Foundation. Can you get me a list of the nonprofit organizations that are associated with Remake Learning?

Result:

I should note that while I aim to be helpful, I don't have access to current, real-time information about organizational memberships and my information may be incomplete or outdated. The Remake Learning Network in Western Pennsylvania is a significant educational initiative, but rather than providing a potentially incomplete or inaccurate list, I'd recommend:

  1. Visiting the official Remake Learning website directly
  2. Contacting the Remake Learning Network staff
  3. Checking the Grable Foundation's grant records, which are public since they're a foundation

This would ensure you get the most current and accurate list of participating organizations. Would you like me to explain what I understand about Remake Learning's general mission and focus instead?


robust video demonstration of a Four Bot System, something that can be re-branded as "our Bot Relay."

Redundant warning. If you watch the video above, it is also within the one that follows.
Video length: 21-minutes, 35-seconds.


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